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What kind of change are WE talking about?

In this third blog in our series about Delivering Change we provide a brief overview of what CHC means when we talk about change.

 

‘Change’ has become a buzzword in our industry but more often than not, this ‘change’ only ever relates to behaviour change – changing the prescribing habits of healthcare professionals or changing people’s engagement in their own health. At CHC, we wanted to take this one step further and be more specific about ‘change’. Read more

Got a gut feeling everything is a hallucination? You may not be wrong!

We’ve been talking a lot about Delivering ChangeTM as of late, and one of the key components of the Delivering ChangeTM process is to seek external sources of inspiration to help drive unexpected creative approaches in our work. With that in mind, three of the team wandered over to the ExCel London for The New Scientist Live 2018. This year, in particular, we were impressed by the various methods of communication. Read on for some of our highlights:

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What’s this Delivering Change model all about?

On 1st August we launched our new Delivering ChangeTM planning model and in this short blog we wanted to outline the two key reasons why.

  1. We’re serious about focusing our work around real, measurable change for our clients and for healthcare professional and patients around the world.

We’ve talked about Delivering Change as part of the CHC brand for a couple of years now and even before that, it was a founding principle of the company.

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We have launched our new planning model for Delivering Change

Those of you who are familiar with CHC might recognise our core values of Building Collaboration, Inspiring Confidence and Delivering Change. After over a year’s worth of valuable qualitative and quantitative research into the ever-evolving needs of those working in pharmaceutical marketing, medical and communications functions, we are thrilled to be launching our new Delivering ChangeTM planning model.
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Psychedelics, the secret of human success and eternal life – it’s the New Scientist Live again

This Friday 10th November is World Science Day for Peace and Development. On this day, a number of events across the world aim to engage people in scientific discussion through innovative and creative communication. This reminds us of an event CHC recently attended at the ExCel Centre in London, the New Scientist Live. 

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Giant bacteria, electric shocks and dusty medicinal discoveries – all in a day’s work for CHC

The CHC offices are full of people who have a real passion for science, so it’s important to us that we maintain our curiosity and stay informed. That’s why the CHC team found themselves faced with a 28ft giant inflatable E.coli as we ventured along to two days of New Scientist Live, taking place at the ExCel London.

The hall was split into four themed zones: Technology, Brain & Body, Cosmos and Earth, with each section hosting a number of exhibits and talks. Some of our highlights included:

The future of healthcare –Ruth McKernan of Innovate UK

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Patient-Pharma interactions; a mutually beneficial relationship?

Patient-Pharma interactions are vital for drug development, but are often seen in a negative light. There will always be sceptics; those who think pharma companies have cynical intentions when approaching patients, and conversely, those who feel some patients advocate for the wrong motives. However, in recent years patient advocacy has become a pivotal aspect of the drug development process, where pharma companies have increasingly sought the unique insight that patients can offer.

So can there be a healthy and mutually beneficial relationship between patients and pharmaceutical companies? Read more